Abstract
The research establishes a connection between perfectionism and microeconomic concepts through structured interviews. Perfectionism is linked to the principles of diminishing marginal utility and time utility, to risk-averse behavior, and to the law of diminishing returns, while also illustrating how perfectionism influences consumer decision-making. Based on the literature and the interview responses, perfectionists tend to display heightened risk aversion due to their need for flawlessness. Consequently, the principles of time utility and diminishing marginal utility are strongly manifested among them, driven by procrastination, continuous self-monitoring, and a pervasive sense of uncertainty. The examination of consumer decision-making revealed that while perfectionists may provide advantages in certain processes, they face greater difficulty in making decisions and are less likely to experience post-purchase satisfaction. The research highlights the importance of employing perfectionists in positions that align with their tendencies in order to create a win–win situation for both employer and employee.
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